Two of the most popular and well respected shopping carts at the moment are Core Commerce and Volusion. Deciding which one to use is often frustrating for most people because of how similar the two products are. I have lifted the hood on both for you.
Changing the look of the store
I have criticized both shopping carts in the past for having awful templates available out of the box. Core Commerce have made some great leaps in this regard recently and also offer FTP access which just makes life designing the templates a dream. It is so much more difficult to make a shopping cart great when you need to use some horrible pretend editor.
Price and ongoing costs
|Core Commerce||Free until further notice – usually $49|
Managing your store
There is no compelling differences except that Volusion is a lot more polished and works great for Motorcycle Pundit. They both offer a huge number of options but Core Commerce just looks messy. Everything is there but I get the impression that they left it to the programmers to sort out the administration screens at Core Commerce – I love the product but it’s about time they brought in a designer or two to give the product the front-end it deserves.
Both need work, but Core Commerce has the edge on Volusion in terms of Search Engine Optimisation features and tools. I won’t bore you with too many details here but URL structure, canonical URL support and URL rewrites put Core Commerce out in front. If you are in a competitive industry and need every bit of search engine love you can muster up – go Core Commerce (or Big Commerce, but that’s another post)
Both are well equipped depending on how you like your reports. Core Commerce comes bundled with a large number of reports, whereas Volusion comes with a great report builder that lets you basically build whatever report you could want.
Matt DeLong from Core Commerce has dropped a comment below to say that this is a requirement of PCI compliance (which means now we have to get annoyed at Big Commerce and Volusion for not having this in) – more importantly you can turn this “feature” off by going to admin > settings > store settings > pci/security
Stability and Longevity
Both products have been around for years and are working actively with there respective communities – there is no way to split them based on how long they have been operating and how long we can expect them to be operating, you are safe as houses whichever one you choose.
- Need a custom design created? Core Commerce
- In a competitive industry? Core Commerce
- Complex Products and Product Variations? Volusion
- Preference for easy to use, good looking programs? Volusion
- Want iPhone/Mobile Phone support? Core Commerce
- Want value for money? Core Commerce
- Want the simplest choice? Core Commerce
- Want powerful business reporting? Volusion
I don’t think you would have too many issues whichever shopping cart you choose, if you would like more help or a more complete and personal consultation feel free to contact me.
You might also like to read my review of how CoreCommerce compares to BigCommerce